TIJORAT BANKLARIDA RAQAMLI XIZMATLARNI RIVOJLANTIRISH VA MIJOZLARGA XIZMAT KO‘RSATISH SIFATINI OSHIRISH
Abstract
Mazkur tezisda tijorat banklarida raqamli xizmatlarni rivojlantirish va ular asosida mijozlarga xizmat ko‘rsatish sifatini oshirish masalalari yoritilgan. Mobil va internet-banking, masofaviy identifikatsiya, raqamli to‘lovlar hamda avtomatlashtirilgan xizmat ko‘rsatish vositalarining bank va mijoz o‘rtasidagi munosabatlarga ta’siri ko‘rib chiqilgan. Raqamli xizmatlarning qulayligi, tezkorligi, uzluksizligi va xavfsizligini ta’minlash orqali mijozlar tajribasini yaxshilash yo‘nalishlari asoslangan. Shuningdek, raqamli xizmatlarni rivojlantirishda mijozlar ehtiyojlarini muntazam o‘rganish va xizmat sifatini baholashning ahamiyati ochib berilgan.Keywords
tijorat banklari, raqamli bank xizmatlari, mobil banking, internet-banking, mijozlar tajribasi, xizmat sifati, masofaviy xizmatlar, raqamli transformatsiya.References
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