Social media marketing as a key strategy in modern business

Authors

  • Najimova Bakhtigul Abdilkasim qizi

DOI:

https://doi.org/10.5281/zenodo.15080869

Abstract

Social media marketing has become one of the most essential strategies for modern businesses in the digital
era. This paper explores the role of social media platforms in business growth, highlighting its advantages, challenges,
and practical recommendations for effective use.

Keywords

Social media, digital marketing, business strategy, social media platforms, business growth.

Author Biography

Najimova Bakhtigul Abdilkasim qizi

Karakalpak State University named after Berdakh,
Faculty of economics, marketing major
2nd year student - incomplete high

Published

2025-03-11

How to Cite

Najimova , B. (2025). Social media marketing as a key strategy in modern business. GREEN ECONOMY AND DEVELOPMENT, 3(3). https://doi.org/10.5281/zenodo.15080869
Vol. 3 No. 3 (2025): «Yashil iqtisodiyot va taraqqiyot» jurnali