Mintaqa sanoat korxonalarining strategik marketing faoliyatining tahlili
DOI:
https://doi.org/10.5281/zenodo.16977958Keywords:
To‘qimachilik sanoati, strategik marketing, omilli tahlil, marketing konfiguratsiyalari, raqamli marketing, innovatsion rivojlanish, eksport salohiyatiAbstract
Ushbu maqola O‘zbekiston to‘qimachilik sanoati korxonalarining strategik marketing faoliyatini tahlil qilishga
bag‘ishlangan bo‘lib, sanoatning iqtisodiy ahamiyati, rivojlanish yo‘nalishlarini yoritib ko‘rsatadi. Adabiyotlar tahlili orqali
strategik marketing konfiguratsiyalari, mijoz va raqobatchilarga yo‘naltirilgan yondashuvlar, shuningdek, raqamli va
innovatsion marketingning roli ko‘rib chiqilgan
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