Onlayn savdo maydonchalarida mijoz sodiqligini shakllantirishda marketing strategiyalarining oʻrni

Onlayn savdo maydonchalarida mijoz sodiqligini shakllantirishda marketing strategiyalarining oʻrni

##article.authors##

  • Baxromov Xudoyor Xabibullo oʻgʻli

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https://doi.org/10.5281/zenodo.17195010

##article.subject##:

mijoz sodiqligi, onlayn savdo, CRM tizimlari, ijtimoiy tarmoqlar, raqamli marketing, transformatsiya, mahalliy korxonalar.

##article.abstract##

Maqolada onlayn savdo maydonchalarida mijoz sodiqligini shakllantirish jarayoni tahlil qilingan. Ushbu
jarayonni tushuntirishda CRM tizimlarining qo‘llanishi, ijtimoiy tarmoqlarda olib borilayotgan interaktiv muloqot, raqamli
marketingning kichik va o‘rta biznes faoliyatiga tatbiqi hamda brend tajribalarining ta’siri asos qilib olingan. Shuningdek,
savdo tizimida yuz bergan transformatsion o‘zgarishlar va mahalliy korxonalar tomonidan hududiy xususiyatlarga
moslashtirilgan marketing strategiyalari yoritilgan. Olingan natijalarga ko‘ra, texnologik vositalar, hissiy omillar va ijtimoiy
yondashuvlar uyg‘unligi orqali mijozlar bilan uzoq muddatli aloqalarning mustahkamlanishi ta’minlanishi aniqlangan.

Биография автора

Baxromov Xudoyor Xabibullo oʻgʻli


Toshkent davlat iqtisodiyot universiteti
1-kurs tayanch doktoranti

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Загрузки

##submissions.published##

2025-09-01

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##issue.vol## 3 ##issue.no## 9 (2025): «Yashil iqtisodiyot va taraqqiyot» jurnali

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Articles

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