Xalqaro bozorlarda zamonaviy marketing vositalaridan foydalanish
DOI:
https://doi.org/10.5281/zenodo.15776611Ключевые слова:
zamonaviy marketing, kontent marketing, elektron pochta marketingi (email marketing), ijtimoiy tarmoqlar marketingi (SMM), axborotni qidirishga mo‘ljallangan tizimlarАннотация
Ushbu maqolada xalqaro bozorlarda zamonaviy marketing vositalaridan foydalanish masalalari tahlil etilgan.
Asosiy e’tibor omni-kanalli marketing, sun’iy intellekt (AI), raqamli targeting, inflyuenser marketing va avtomatlashtirilgan
marketing tizimlariga qaratilgan.
Библиографические ссылки
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Press, 2025 (expected).
Kannan, P. K., & Li, Hongshuang (Alice) AI-Driven Marketing in Global Contexts Springer, 2024.
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Iwan Setiawan, Philip Kotler, Hermawan Kartajaya — Marketing 5.0: Technology for Humanity, Wiley, 2021
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