Features and prospects for the development of digital marketing in Uzbekistan

Features and prospects for the development of digital marketing in Uzbekistan

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  • Shoira Musayeva

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https://doi.org/10.5281/zenodo.15151944

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digital marketing, Uzbekistan, SEO, SMM, content marketing, online advertising, targeting, internet promotion, e-commerce, digital strategies

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In this article, we consider online promotion tools, including search engine optimization (SEO), contextual
advertising, social networks (SMM), email marketing and content strategies, the impact of digital technologies on
consumer behavior and business adaptation to new trends, the effectiveness of online promotion in the context of the
digital transformation of the economy of Uzbekistan

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Shoira Musayeva

Professor of Samarkand Institute of Economics and Service
Samarkand, Uzbekistan

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2025-03-11

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##issue.vol## 3 ##issue.no## 3 (2025): «Yashil iqtisodiyot va taraqqiyot» журнали

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Articles

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